Agile and Beyond 2018

Discover insights that can be transformed into opportunities ripe for innovation with our Customer Journey Mapping workshop. When user’s often desire seamless experiences across mobile, online and offline platforms, mapping with empathy can help you understand and maximize effectiveness of every touchpoint. You will see the big picture holistically and learn how to tell the story of common pain points along the journey and harness the power of visually storytelling the customer experience. Learning Outcomes * When to use the tool, who to engage, and how to make it a living document as your product evolves * To discover what is customer visible value * To empathize with your user, understanding how they experience your product or service * To find opportunities to better engage with your customers by identifying the gap between the current and desired experience * To prioritize at high level based on the greatest value delivered